logos
1999–2007 2007–2014 2014–2017 2017–2021 2021 2021–2025 2025–present
1999–2007 2007–2014 2014–2017 2017–2021 2021 2021–2025 2025–present

About.com

1999–2007

About logo400w
Logopedia InfoWhite SVG NEEDED

2007–2014

About.com logo
Logopedia InfoWhite SVG NEEDED

2014–2017

About com
Logopedia InfoWhite SVG NEEDED

Dotdash

2017–2021

Dotdash (2017)

On May 2, 2017, about.com was replaced by a new umbrella brand called Dotdash (stylized as .dash). The reason for the change in direction was that about.com was losing brand relevance, due to the prevalence of search engines such as Google. IAC CEO Joey Levin said, "Who thinks of About.com? Nobody. We were not growing. In fact, we were kind of shrinking. We had great content, but we were doing the wrong thing."

The name and logo itself both pay homage to the original site; the name Dotdash is secretly morse code spelling the letter "A" (standing for about.com), and the red dot in the new logo references the red ball used in about.com's three logo designs.

2021

Dotdash (2021)

Dotdash Meredith

2021–2025

Dotdash Meredith

On December 1, 2021, Dotdash acquired non-broadcasting assets of Meredith Corporation to form Dotdash Meredith.

People Inc.

2025–present

PeopleInc

Dotdash Meredith would become People Inc. on July 31, 2025. Its lettering is derived from the logo of Time Inc., which Meredith acquired in 2018.

Meredith Corporation
People Inc.