The station began broadcasting in November 1974 as DXZM-TV Channel 3, owned by RT Broadcasting Specialists, Inc, and which was an affiliate of GMA Radio-Television Arts. As the first TV station in Zamboanga, the station was also called "Pioneer 3" (like the station-centric branding of GMA's other stations such as Greater 7 for Manila, Cebu, and later Davao, and Magnitude 10 for Bacolod).
DXMJ
1977
In 1977, the station went off the air again due to the transmitter and facilities being transferred following the acquisition done by Zambonga TV Corporation. A few weeks later, the callsign renamed to DXMJ after it's acquisition and return on the air - the callsign was formerly used on GMA's Baguio station until 1977 when the NTC rule commenced and renamed to DWMJ.
DXLL-TV
As GMA Zamboanga
1977–1992
Another callsign change came in 1977 to DXLL-TV. DXMJ would later be used by GMA's Davao station (before this, GMA broadcast in Davao via affiliate DXSS-TV 7 of SBN, now inactive).
1992–1995
The GMA affiliation ended on January 1, 1995, as ABS-CBN acquired DXLL-TV Channel 3 from RT Broadcasting. GMA then moved to DXLA-TV, which broadcast ABS-CBN from 1988 to 1994.
As ABS-CBN Zamboanga
1995–1996
BETTER LOGO NEEDED
1996-2000
BETTER LOGO NEEDED
2000–2020
2000–2014
2014–2020
The station shut down on May 5, 2020, with the expiration of ABS-CBN's broadcast franchise, the renewal of which was rejected in July 10, 2020 by Congress. The Channel 3 frequency in Zamboanga would then be dormant until April 2024.
As ALLTV Zamboanga
April-November 2024
Channel 3 in Zamboanga was reactivated on April 2024 as a station of ALLTV which, ironically, by now was being operated by ABS-CBN, first broadcasting a mix of mostly Jeepney TV and some Kapamilya Channel programming.
November 2024–present
January-March 2026
On January 2, 2026, as part of a licensing agreement with ABS-CBN, the station's airtime was completely taken over by Kapamilya Channel, removing all Jeepney TV programming. This move, which was done as ABS-CBN ended its partnership with TV5, marked the full-blown return of ABS-CBN programming to analog Channel 3 in Zamboanga after nearly six years.
March 2026-present
The Kapamilya Channel block on ALLTV2 was renamed on March 16, 2026 as ABS-CBN sa ALLTV2 - marking the return of the ABS-CBN brand to Channel 3 in Zamboanga after nearly six years.
Subsidiaries ABS-CBN Australia Pty. Ltd. | ABS-CBN Canada Remittance, Inc. | ABS-CBN Canada, ULC | ABS-CBN E-MoneyPlus, Inc. | ABS-CBN Europe Ltd. | ABS-CBN Europe Remittance, Inc. | ABS-CBN Foundation, Inc. (International | Bantay Bata 163 | Bantay Kalikasan | Knowledge Channel Foundation | Programa Genio | Sagip Kapamilya) | ABS-CBN Global | ABS-CBN Global Cargo Corporation | ABS-CBN Global Netherlands B.V. | ABS-CBN Global Remittance, Inc. | ABS-CBN Integrated and Strategic Property Holdings, Inc.| ABS-CBN International | ABS-CBN International Distribution | ABS-CBN Japan, Inc. | ABS-CBN Middle East LLC | ABS-CBN Middle East FZ, LLC | ABS-CBN Shared Service Center | ABS-CBN Theme Parks and Resorts Holdings, Inc. | ABS-CBN Telecom North America, Inc. | ABS-CBN Themed Experiences | ABS-CBN Shared Service Center | ABS-CBN Studios | All Youth Channels | Bayan Productions | Big Dipper | Cinema One Originals | Cinescreen, Inc. | Columbus Technologies, Inc. | Creative Programs | Medianow Strategies, Inc. | Professional Services for Television & Radio, Inc. | Rosetta Holdings Corporation | Sapientis Holdings Corporation | Telemondial Holdings, Inc. | The Chosen Bun | United Infrastructure Corporation
Subdiairies:
Bisaya Cable Television Network, Inc. | Bright Moon Cable Networks, Inc. | Cavity Cable Corporation | Cebu Cable Television, Inc. | Cepsil Consultancy and Management Corporation | Davao Cableworld Network, Inc. | Discovery Mactan Cable, Inc. | First Ilocandia CATV, Inc. | HM Cable Networks, Inc. | HM CATV, Inc. | Home-Lipa Cable, Inc. | Hotel Interactive Systems, Inc. | Isla Cable TV, Inc. | JMY Advantage Corporation | Mactan CATV Network, Inc. | Moonsat Cable Television, Inc. | Pacific CATV, Inc. | Pilipino Cable Corporation | Satellite Cable TV, Inc. | Suburban Cable Network, Inc. | Sunvision Cable, Inc. | Sun Cable Holdings, Inc. | Sun Cable Systems Davao, Inc. | Tarlac Cable Television Network, Inc.
Subscription television channels Sky PPV (Movies PPV | Sports PPV)