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The name Google Store has been around since 1999 with Google's launch of with their Google-branded merchandise. Today, the Google Store name and Google Merchandise names are used for different purposes.

Google Store

1999-2003

Google-store-1999


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The Google Store is officially launched in 1999. It carried Google merchandise.

2003-2010

Google-store-2003
Google-store-2005
Google-store-2006
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Youtube-store-2009


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During 2009, YouTube got its own section of the Google Store dedicated to YouTube merchandise.

2010-2014

Google-store-2010


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2014-2015

Google-store-2014


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On 2015, the section for YouTube Merchandise alongside Google merchandise itself was moved under Google Merchandise Store after the rebrand that took effect on September 2015.

Google Merchandise

Store 2015-2024

Google-official-merchandise-store


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This website merged together all Google merchandise brands. The Google Store name was now being used for their electronics store.

Shop (2024-present)

Google-official-merchandise-shop


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Around the start of 2024, Google changed the domain from googlemerchandisestore.com to merch.google, alongside changing the Store to a Shop.