logos
This page only shows primary logo variants.
For other related logos and images, see:
1941–1945 1945–1963 1963–1970 1970–1976 1976–1987 1987–1993 1993–present
1941–1945 1945–1963 1963–1970 1970–1976 1976–1987 1987–1993 1993–present

1941–1945

Jeep 1941

Firstly Jeep used for WW2

1945–1963

Jeep 1945

After WW2 "Bantam", "Willys" and "Ford" replaced to quotes, "Jeep" Text did use Black Serif Font.

1963–1970

Jeep 1963

1970–1976

Jeep - 1970
Designer:  Unknown
Typography:  Custom
Launched:  1970

Jeep was acquired by American Motors in 1970, which adopted its symbol.

1976–present

Jeep 1987
Designer:  Unknown
Typography:  Helvetica Black
Launched:  1976

1976–1987

Jeep 1970

1987–1993

Jeep 1987-2
Designer:  Unknown
Typography:  Helvetica Black
Launched:  1987

This logo used the 1962 Chrysler "Pentastar" symbol, following Chrysler's acquisition of American Motors in 1987. The same went for Dodge, Plymouth, and car parts service Mopar.

1993–present

Jeep 1993
Designer:  Unknown
Typography:  Helvetica Black
Launched:  1993

In 1993, Jeep started using olive green in its branding.

Jeep was from the FCA group. In 2020, the merger of the PSA and FCA groups was announced, forming the Stellantis group, where Jeep and other brands began in 2021.

External links