logos
1850–1924 1924–1928 1928–1930 1930–1937 1937–1941 1941–1982
1850–1924 1924–1928 1928–1930 1930–1937 1937–1941 1941–1982
1982–1994 1993–1997 1997–2007 2007–2025 2025–present  
1982–1994 1993–1997 1997–2007 2007–2025 2025–present

PTT

1850–1924

Swisspost-1850

Until 1993, Swisscom and Swiss Post were part of the PTT, a state-owned post and telecommunications company.

1924–1928

Swisspost-1924

1928–1930

Swisspost-1928

1930–1937

Swiss-post-1930
Logopedia InfoWhite SVG NEEDED

1937–1941

Swisspost-1937
Logopedia InfoWhite SVG NEEDED

1941–1982

PTT 1941

1982–1994

Swiss Post 1982

This Martin Altenburger & Adrian Frutiger-designed logo incorporated the Swiss cross.

Telecom PTT

1993–1997

Telecom PTT (1993)

This logo (using the typeface Frutiger) was introduced when the PTT was split into two separate companies: Telecom PTT (soon to become Swisscom) and Swiss Post. This design was only to be an intermediary solution until its rebrand to Swisscom.

Swisscom

1997–2007

Swisscom 1997

In 1997, Telecom PTT was rebranded to Swisscom, and was given a new logo. The company colours were changed from yellow & red to blue & red to achieve a greater distinction between the postal service and the new Swisscom.

2007–2025

Swisscom 2008

A new logo and identity was created in late 2007 by Moving Brands and introduced in 2008.

2025–present

Swisscom 2025
Logopedia InfoWhite SVG NEEDED