Magnolia Chocolait — logos



1957-1969	1969-1978	1978-1983	1983-1996	1996–1997	1997–1999


1999–2001	2001–2002	2004–2009	2009–2015	2015–2019	2019-present

Magnolia Choco-Vim

1957-1969

SVG NEEDED

Introduced in 1957, Magnolia Choco-Vim was manufactured by Magnolia Dairy Products of the San Miguel Brewery.

Magnolia Choco-Lait

1969-1978

SVG NEEDED

Magnolia Chocolait (first era)

1978-1983

BETTER LOGO NEEDED

1983-1996

BETTER LOGO NEEDED

Nestlé Magnolia Chocolait

1996–1997

BETTER LOGO NEEDED

Magnolia entered into a joint venture with Nestlé, forming Magnolia Nestlé Corporation in 1994. The brand eventually relaunched as Nestlé Magnolia Chocolait in 1996.

1997–1999

In 1998, San Miguel Corporation sold its shares from the joint venture, with Nestlé retaining the Nestlé Magnolia brand under a 5-year non-compete clause.

1999–2001

Nestlé Chocolait

2001–2002

Nestlé retired the Nestlé Magnolia label in 2001. In 2002, Nestlé began divesting from the Chocolait brand and named it as Nestlé Chocolate Milk Drink (now Chuckie).

Magnolia Chocolait (second era)

2004–2009

BETTER LOGO NEEDED

Magnolia Chocolait was reintroduced in 2004 after the expiration of the 5-year non-compete clause.

2009–present

2009–2015

SVG NEEDED

2015–2019

SVG NEEDED

2019-present

Magnolia Chocolait

Nestlé Chuckie

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V • T • E

San Miguel Food and Beverage, Inc.

Part of San Miguel Corporation

Defunct: Coca-Cola Bottlers Philippines, Inc.¹⁰ | Instafood | San Miguel CampoCarne Corporation³ | Magnolia Nestlé Corporation⁵ | Philippine Dairy Products Corporation⁸

V • T • E

San Miguel Brewery

Part of San Miguel Food and Beverage (San Miguel Corporation) and Kirin Holdings

Subsidiaries: San Miguel Brewing International Limited

V • T • E

Ginebra San Miguel, Inc.

Part of San Miguel Food and Beverage (San Miguel Corporation)

Brands:
B-Meg | Magnolia Chicken (Chicken Station/Chicken Timplados) | Monterey

San Miguel Super Coffeemix: San Mig Coffee

Sports Teams:
Magnolia Hotshots

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Others
SMC Hub

Notes

¹	Joint venture with Hormel Foods.
²	Under license from Hormel Foods.
³	Joint venture with Conservera Campofrío.
⁴	Made in partnership with Conservera Campofrío via San Miguel CampoCarne Corporation.
⁵	Joint venture with Nestlé.
⁶	Acquired by the Coca-Cola Company in 2006.
⁷	Joint venture with Super Coffee Corporation.
⁸	Joint venture with New Zealand Dairy Board.
⁹	Joint venture with Kirin.
¹⁰	Joint venture with the Coca-Cola Company.