logos
2008–2016 2016–2024 2024–present
2008–2016 2016–2024 2024–present

Launched on 21 July 2008, Colors is the flagship Hindi general entertainment channel (GEC) of Viacom18. It is one of the most-watched TV channels in India, and the only Hindi GEC launched in the late 2000s to become successful while others, such as Imagine TV, failed and shutdown in May 2012. Colors is one of the most popular Hindi GECs, along with Star Plus, Zee TV, Sony TV and Sony Sab.

Note that the Colors logo always contains the Viacom18 logo below it (until 2024); this is not true for other Viacom18 channels.

2008–2016

Colors 2008
Designer:  Unknown
Typography:  September Bold
Launched:  21 July 2008

2011–2016

Colors HD logo old
Logopedia InfoWhite SVG NEEDED

An HD feed was launched in October 2011 along with HD feeds of CNBC-TV18 and the newly-launched History TV18.

2016–present

2016–2024

Colors 2016
Designer:  Unknown
Typography:  Museo Sans Rounded 500
Launched:  10 April 2016

Colors changed its logo on 10 April 2016, introducing a new logo that dropped the three colors in the petal of the previous logo in favor of a gradient. This logo was extended to the regional-language Colors-branded channels throughout 2016, and then to Colors Infinity in 2018. On 22 June 2019, Colors updated its graphics package.

2024–present

Colors 2024
Designer:  Unknown
Typography:  Museo Sans Rounded 500
Launched:  13 December 2024

Colors has removed the ‘Viacom18’ reference from its primary logo, marking one of the most visible changes since the merger of Viacom18 and Disney Star into JioStar.